Marketing Manager Job in Tampa, Florida
Company Overview:
Allied Universal®, North America’s leading security and facility services company, offers rewarding careers that provide you a sense of purpose. While working in a dynamic, welcoming, and collaborative workplace, you will be part of a team that contributes to a culture that positively impacts the communities and customers we serve.
Allied Universal® is hiring a Marketing Manager. The Marketing Operations Manager is a key member of the marketing team responsible for supporting campaign execution primarily focused on our Facility Solutions division with additional responsibilities related to various corporate initiatives. This role serves as a subject matter expert on marketing campaign execution, ZoomInfo, and related sales and marketing technologies while partnering closely with Marketing, Sales, Business Development, and Revenue Operations to improve operational efficiency, demand generation, and campaign performance.
This position combines technical expertise with business process optimization to help ensure sales and marketing teams have accurate data, streamlined workflows, actionable reporting, and the tools needed to effectively generate and convert business opportunities.
RESPONSIBILITIES:
Marketing & Campaign Execution
- Lead campaign setup, email build, lead imports, list pulls, audience creation, and campaign tracking.
- Serve as the organization's subject matter expert for sales and marketing technology platforms, including system configuration, user support, training, licensing, and platform optimization.
- Leverage data, intent signals, contact intelligence, and account insights to support demand generation, prospecting, account-based marketing (ABM), and business development initiatives.
- Utilize data management and enrichment tools to automate data cleansing, standardization, duplicate prevention, and ongoing database maintenance.
- Support integrations between CRM, marketing automation, data enrichment, and other sales enablement technologies.
- Evaluate and recommend technologies that improve sales effectiveness, marketing operations, and data quality.
- Develop and maintain dashboards, reports, and custom reporting to provide visibility into pipeline performance, proposal activity, campaign results, sales performance, and key business metrics.
Data Optimization
- Maintain data integrity through ongoing data quality initiatives, duplicate management, data cleansing, validation rules, and data governance processes for effective campaign execution.
- Develop and maintain dashboards, reports, and custom reporting to provide visibility into pipeline performance, proposal activity, campaign results, sales performance, and key business metrics.
- Coordinating campaign follow-up and conversion of engagements to meetings, opportunities, and wins.
- Assist with optimization of lead lifecycle management from initial capture through sales qualification.
- Collaborate with Sales, Marketing, IT, and corporate support teams to identify, prioritize, and implement improvements while ensuring adherence to established processes and standards.
By infusing the core values of agility, reliability, caring, teamwork, integrity, safety, and innovation into your
leadership and management approach, you will succeed in your role and contribute to the positive culture and
growth of the organization.
QUALIFICATIONS (MUST HAVE):
- Experience
- Background in Sales Operations, Marketing Operations, CRM Administration, or a related business operations role.
- Hands-on administration of ZoomInfo or a similar sales intelligence platform.
- Knowledge of CRM data management, cleansing, and governance best practices.
- Familiarity with marketing automation platforms and email campaign execution.
- Ability to build and maintain reports, dashboards, and performance metrics.
- Exposure to demand generation or business development initiatives preferred.
- Understanding of B2B marketing principles and campaign strategies.
Knowledge, Skills, and Abilities
Salesforce or other CRM platform proficiency, including data governance best practices.
Experience leveraging ZoomInfo for prospecting, enrichment, account intelligence, and ABM initiatives.
Working knowledge of marketing automation platforms (Marketo preferred).
Experience executing and tracking marketing campaigns.
Basic HTML knowledge.
Strong analytical, organizational, and problem-solving skills.
Ability to manage multiple priorities in a fast-paced environment.
Excellent written and verbal communication skills.
Customer-service mindset with the ability to support and train cross-functional teams.
Proficiency in Microsoft Excel and PowerPoint.
PREFERRED QUALIFICATIONS (NICE TO HAVE):
- Experience with Validity DemandTools or comparable data quality solutions
- Marketo certifications
- Experience with Salesforce Flow or automation tools.
- Experience with Power BI, Tableau, or other business intelligence platforms.
- Knowledge of HTML for email editing.
- Experience supporting account-based marketing (ABM) programs.
- Familiarity with API integrations and marketing technology ecosystems.
- Experience working with enterprise sales organizations.
BENEFITS:
- Medical, dental, vision, basic life, AD&D, retirement plan and disability insurance
- Eight paid holidays annually, five sick days, and four personal days
- Vacation time offered at an accrual rate of 3.08 hours biweekly; unused vacation is only paid out where required by law
Florida State Security Agency License No. B8500287
Allied Universal® is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race/ethnicity, age, color, religion, sex, sexual orientation, gender identity, national origin, genetic information, disability, protected veteran status or relationship/association with a protected veteran, or any other basis or characteristic protected by law. For more information: www.aus.com
If you have difficulty using the online system and require an alternate method to apply or require an accommodation, please contact our local Human Resources department. To find an office near you, please visit: www.aus.com/offices.
.
Similar Jobs
No jobs were found.
Open Roles You Can Apply For Today
Related Content
-
Allied Universal Named to Forbes List of America’s Best Employers by State
This recognition reflects our commitment to creating meaningful career opportunities, supporting professional growth, and fostering a culture where our talented workforce can thrive. -
Meet Crystal Oberton
Meet Crystal Oberton, an Allied Universal Security Officer dedicated to passenger safety at Philadelphia International Airport (PHL). With 27 years of security experience, Crystal received the "Safe & Sound" award for exceptional teamwork, compassion, and decisive action in a moment of need. Her story exemplifies the power of kindness and collaboration. Read more about Crystal’s inspiring recognition. -
Dog Detection Spotlight - Kyle and Maverick
As part of Allied Universal Enhanced Protection Services’ fleet of detection canine teams, Kyle and Maverick are trained and certified to screen cargo under the U.S. Transportation Security Administration’s (TSA) Third-Party Canine (3PK9) Program. -
-
Employee Spotlight: Meet Adriana Lopez
Adriana Lopez began her career with Allied Universal as a Security Officer and advanced to Account Manager. Her journey shows how Allied Universal jobs provide real opportunities for career growth and leadership. -
About Allied Universal
Allied Universal provides unparalleled service, systems, and solutions to help serve, secure, and care for the people and businesses in our communities. -
Veterans and Allied Universal
Allied Universal has the highest level of respect for veterans and a myriad of opportunities for rewarding careers. Learn more and search our open jobs. -
Allied Universal Again Named to Newsweek List of America's Greatest Workplaces for Women
IRVINE, Calif. – March 5, 2025 -- Allied Universal®, the world’s leading security and facility services company, has been named to the Newsweek list of America's Greatest Workplaces for Women 2025 for the second consecutive year. -
Frequently Asked Questions
Learn more about Allied Universal and find answers to some common questions. -
Canine (K9) Security Careers
Advance your career in security with Allied Universal® Enhanced Protection Services, the global leader in security and threat mitigation. -
Careers in Insurance Investigation
Allied Universal roles for Insurance Investigators, Surveillance Investigators, SIU Investigators, Claims Investigators, Fraud Investigators -
Corporate and Field Careers
Allied Universal is looking for professionals to join our integrated team.
Search open jobs and join us in a corporate support, sales, or leadership career. -
Event Services Careers
From stadiums and concerts to convention centers, we have amazing career opportunities for talent in Events Services.
Search jobs at Allied Universal here. -
Janitorial Careers
Allied Universal has rewarding career opportunities in janitorial services and offers training, growth and benefits.
Search our jobs and apply today. -
Landscaping Jobs at Allied Universal
At Allied, we are always looking for phenomenal people to join our Landscaping team.
Learn about landscape careers and view open jobs with us here. -
Enhanced Protection Services Careers
From risk consulting and investigations to executive protection and intelligence, Allied Universal has many professional services careers. Search our jobs. -
Technology Careers
Careers in security technology services at Allied Universal offer training, career paths to management and a full range of benefits.
Search jobs and apply. -
Security Careers
Do you have a passion for being there for others? Allied Universal wants you.
Learn more about our security careers and view security jobs here. -
Behind the Badge: Real Stories. Real Security Careers.
Discover the people behind the uniform. In Behind the Badge, our security professionals share what brought them to the industry, what drives them every day, and how their roles make a difference. From first days on the job to career growth and proud moments, these stories offer an inside look at what it really means to protect and serve with Allied Universal. -
Allied Universal SkillBridge Program
Allied Universal® partners with the U.S. Department of Defense (DoD) SkillBridge Program to support transitioning service members with up to 180 days of on-the-job training during their final months of active duty, while they continue to receive full DoD pay and benefits. -
Security Professionals - Earn More. Your Way.
When you want to earn more, flexibility matters. That’s why Allied Universal puts the power in your hands with Claim a Shift. Explore the latest security officer and security professional job openings at Allied Universal. Browse available roles and apply today.
